The
global whey protein ingredients market is
expected to post a CAGR of over 8% during the period 2019-2023, according to
the latest market research report by Technavio.
The increasing awareness about the health benefits of whey
protein among consumers is one of the key factors that will help in the growth
of the global whey protein ingredients market during the forecast period. As
people are becoming more health-conscious, their emphasis on healthy and
balanced diets, physical exercise, and active lifestyle has increased. This has
intensified the demand for whey protein products as it aids in weight
management, boosts immunity, helps lower blood pressure, lowers cancer risk,
and promotes muscle growth. Thus, increasing awareness about the health
benefits of whey protein will help improve the sales of whey protein products
and have a positive influence on the overall growth of the global market.
As per Technavio, the increasing use of whey protein in clinical
nutrition, will have a positive impact on the market and contribute to its
growth significantly over the forecast period. This research report also
analyzes other important trends and market drivers that will affect market
growth over 2019-2023.
Global Whey Protein Ingredients Market: Increasing use of whey
protein in clinical nutrition
Currently, whey protein is becoming a popular ingredient in
various clinical applications owing to its rich nutrient content, which includes
amino acids and several other bioactive constituents. The nutrients present in
whey protein help in the treatment of various common conditions such as
sarcopenia, obesity, and malnutrition. They expedite post-illness recovery as
well. Moreover, the high leucine content in whey protein helps boost muscles
synthesis even in the absence of physical activities. Thus, such application of
whey protein in clinical nutrition can positively influence the growth of the
market during the forecast period.
“Apart from the increasing use of whey protein in clinical
nutrition, the wide application of whey protein across industries is another
factor that will aid in the growth of the global market. At present, whey
protein is being used in the food and beverage, cosmetics, and animal food
products industries. Thus, the wide-spread applications of whey protein across
various industries will aid the growth of the global whey protein ingredients
market during the forecast period,” says a senior analyst at Technavio.
Global Whey Protein Ingredients Market: Segmentation Analysis
This market research report segments the global whey protein
ingredients market by product (whey protein
concentrate, whey protein isolate, hydrolyzed whey protein, and others) and
geographical regions (North America, Europe, APAC, South America, and MEA).
The North American region led the market in 2018, followed by
Europe, APAC, South America, and MEA respectively. During the forecast period,
the APAC region is expected to register the highest incremental growth due to
the increasing awareness among consumers about the health benefits of whey
protein in the region.
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